FINALLY, A SALES FORCE THAT PERFORMS!

Eveillez vos prospects - Affûtez vos vendeurs - Explosez vos objectifs

CLICK AND TEST OUR FREE TRAINING "BOOST YOUR SALES TEAM WITH VIDEO
  • •YOUR PROSPECTS • HOT
  • •YOUR SALESPEOPLE • SNIPERS
  • •YOUR SALES • INCREASED TENFOLD

DO YOU DOUBT YOUR ABILITY TO SELL COMPLEX SOLUTIONS ?

  • Are your salespeople used to selling historical "cash cow" solutions, and struggle to sell innovative solutions?
  • Are large accounts completely untapped playgrounds?
  • Do your marketing and training departments struggle to find solutions to unlock sales performance?
  • Do technical experts push hundreds of abstruse slides on your sales representatives which are impossible to present for pre-sales ?  
  • Bringing salespeople together for face-to-face training in the office costs EBIT points.
  • Will missing the strategic conversion of your sales force lead you straight to resignation?
TEST OUR TRAINING TO BOOST SALES REPRESENTATIVES THANKS TO VIDEO HERE

3 SIMPLE STEPS TO BOOST YOUR BUSINESS RESULTS

Let your prospects discover your solutions, at their own pace

thanks to a combined digital and face-to-face marketing, bringing your prospects to discover your solutions for themselves

Boost the skills of your sales reps

through videos on products, sales methods, and feedback.
Your team ? A community...

Increase lead volume and conversion

thanks to effective prospectpaths, clear marketing and sales materials, and sharp salespeople.

FOCUSED ON THE RIGHT OBJECTIVES

Selling complex solutions has never been easier !

THE POWER OF A MIXED DIGITAL / FACE-TO-FACE APPROACH TO BOOST YOUR COMMERCIAL PERFORMANCE

  •  AWAKEN YOUR PROSPECTS SO THAT THEY ARE READY TO LISTEN TO YOU

Act on social networks and in targeted mailing with your prospects to attract their attention.

Train your sales reps to make contacts they are not used to making. And open up new horizons for them!

Organize webinars or face-to-face conferences to present your news to your prospects

vÉcoute
  • SHARPEN YOUR SALES REPRESENTATIVES ON THE CLOSING PHASE

With online training, de-complicate the technical content of your solution experts.

Build simple, easy-to-understand content for sales reps focused on customer profit and sales tactics.

Train your salespeople to conduct technical interviews, and teach your solution and sales experts to play as a team.

Create didactic content that allows prospects to understand the interest of your solutions, and the benefit for them.

  • TURN YOUR SALES REPS INTO SOLUTION PROMOTERS

Thanks to business proposal templates based on neuro-messages, facilitate the closing phase: when the prospect receives the proposal, he can only agree with.

Train your salespeople in neuro-closing, thanks to online training and practical exercises.

Manage your salespeople in a community, with experience sharing, field feedback, instant advice, coaching... They will feel supported and progress faster in selling complex solutions.

HOW MUCH DOES YOUR LACK OF BUSINESS PERFORMANCE COST ?

  • Conquering a lead large account can cost several thousand euros, between the time spent, travel expenses ...
  • A low conversion rate is like paying sales reps for nothing.
  • Doubling the conversion rate makes it possible to double the turnover with the same salesforce or make the figure with a sales force half as much. The impact on the margin is immediate.
  • Not being able to sell your innovative solutions condemns you in the long term. Because your "cash cow" products will have an end, sooner or later.
  • Unmotivated salespeople, with difficulties sell little and leave the company.
  • Customers who consider your sales reps to be "resume sellers", and who feel misunderstood. They go to the competition...

The inefficiency of your sales force certainly costs you much more than you think.

A UNIQUE APPROACH FOCUSED ON THE PROSPECT-SELLER RELATIONSHIP

  • Targeted neuro-messages, adapted to the prospect, and to the salesperson. They can finally speak the same language.
  • Salespeople who open up to new horizons, with new skills, more rewarding for them.
  • Marketing and training teams used wisely, at the service of performance.
Serrer la main
performance commerciale
  • More leads, with profile leads different from the usual profiles.
  • Higher conversion rates, on a priori more complex and more difficult to sell solution offers.
  • Sales in line with annual objectives, and product offers permanently installed in your market.
TEST PART OF OUR TRAINING FOR FREE TO BOOST SELLERS

WHAT THE SINFONY APPROACH CONTAINS ?

  • ONLINE TRAINING, TO GET STARTED FASTER
Intended for your product managers, your marketing department and your training department in charge of sales training. It explains how to use video to attract more prospects, increase their understanding of your offers. It also explains how to use video to train your salespeople.
  • FIELD INTERVENTIONS WITH HIGH ADDED VALUE, BECAUSE NOT EVERYTHING CAN BE DIGITAL
We work with your "solution" experts to extract their brain juice and make videos understandable by salespeople and prospects. In addition to the videos, you will make for them, we coach salespeople in the critical commercial phases: targeting prospects, qualifying appointments, closing appointments.
Tunnel Sinfony
  • MODERN PROJECT MANAGEMENT, BASED ON COMMUNITY MANAGEMENT, TO MOBILIZE TEAMS
Rather than using a boring approach of weekly KPI review, which point to the differences between salespeople, we prefer an approach based on commitment, and self-interest. We apply to project management the same codes as YouTubers and infopreneurs, with gamification, contests, webinars of experience sharing, tips and tricks distilled regularly. KPIs are of course present but used in a context of community management rather than hierarchical relationship.
TEST PART OF OUR APPROACH FOR FREE

HOW TO BOOST YOUR BUSINESS ACTIVITY WITH OUR METHOD ?

  •  DEFINE THE PRODUCT AND GEOGRAPHIC SCOPE TO BE DEVELOPED

With your Marketing structure, your Learning structure, your solution experts, and your key sales representatives:

– Let's define the typical target prospects (with their context, their fears, their motivations) – Let's imagine the best mixed digital / face-to-face approach to reach them with awakening content that we produce – Train your salespeople to make new contacts, to the attitude in event, or to the attitude on social networks.

  • BOOST YOUR SALES REPRESENTATIVES ON NEW KNOWLEDGE

Let's give your sales reps all the tools to pass the qualifying interviews:

– the interview that undresses the prospect – the technical-commercial synchronization – clear and convincing supports relating to the complex technical solution (case study, simplified implementation approach, FAQ, list of objections ...) to share with the prospect, or to consume to train alone. Let's give them the means to be comfortable on complex solutions in front of the prospect to be convinced.

  • BOOST YOUR CONVERSION RATE: DON'T MISS ANYTHING

Let's train your sales reps in complex closing, with lists of tips and tricks, models of business proposals based on neuro-messages. Let's develop their attitude of perseverance, so that they do not give up any lead, even if some are almost a year to conclude.

Logo Sinfony

"Let's finally empower salespeople to sell the complex solutions our industries need..."

Sinfony was created in May 2017, under the leadership of Olivier DEPARDIEU, an international consultant with nearly 20 years of experience in the organization and reorganization of processes in the pharmaceutical, oil, and nuclear industries.

During his experience at Altran, Olivier was able to discover the difficulties that a group of tens of thousands of people had to train its sales representatives, while the company was in full transformation on its value propositions.

As global centers of expertise produced increasingly strong value propositions, market access was slowed by sales reps who were more likely to sell legacy solutions, such as technical assistant placements.

Guillaume ROCCA, commercial director of Sinfony, formerly of Cap Gemini, and Altran, quickly saw in Sinfony's methods a real lever to help these large companies better sell their solutions.

In mid-2019, Sinfony decided to apply in large companies the successful methods of independent web marketers and infopreneurs.
The goal?  Give commercial agility to large companies and facilitate their go-to-market.

Challenge met!

Today the complete method exists and is successfully deployed in several international groups

A CONVERSION RATE INCREASED BY 25%
AND A 25% INCREASE IN THE NUMBER OF LEADS
ARE ENOUGH TO INCREASE YOUR TURNOVER BY 56%...

WHAT ARE YOU WAITING FOR?

DOWNLOAD FREE SALES TRAINING TRAINING AND IMPROVE YOUR RESULTS NOW !